TapVid blog
Practical tutorials on explainer video production, AI motion graphics, whiteboard animation, and video workflow for creators and teams.
Evidence before interpretation
Source-audited video research with samples, denominators, and limitations kept beside every finding.
See what 6,760 blind ratings reveal about factual coverage, viewer comprehension, visual quality, and aesthetics in AI-generated video.
Derek Law
CTO & Co-founder, TapVid
An audit of 64 production-ready TapVid briefs separates business use, editorial form, and delivery format—and publishes the aggregate dataset.
Kenneth Chen
· Sep 4, 2026
Five official TikTok creative routes show why Auction, Reservation, Spark, and Ad Network videos need separate export checks.
Kenneth Chen
· Sep 4, 2026
Nine YouTube ad formats and asset rules reveal where upload acceptance, serving eligibility, and creative recommendations diverge.
Kenneth Chen
· Sep 4, 2026
Eight published benchmark rows are normalized without pretending that average watch share and end retention are the same metric.
Kenneth Chen
· Sep 4, 2026
Seven first-party definitions show how plays, starts, impressions, viewers, and milestone counts change video completion rate.
Kenneth Chen
· Sep 4, 2026
An official-source audit of seven Amazon placement rules shows why listing videos, Sponsored Products videos, display video ads, and Store tiles need different export checks.
Kenneth Chen
· Sep 3, 2026
A ten-format, six-platform audit separates hard upload limits from recommendations and shows where a reusable 9:16 MP4 works—and where it does not.
Kenneth Chen
· Sep 3, 2026
Data from 384 TapVid projects and seven professional providers shows why production timelines must separate intake, generation, review, revision, and delivery.
Kenneth Chen
· Sep 2, 2026
A matched cohort of 6,464 TapVid users shows why brief, script, valid video, viewing, export, and sharing need separate workflow metrics.
Kenneth Chen
· Sep 2, 2026
We coded 33 explainer video prompts to find which brief fields are explicit, which are missing, and how to protect product facts and assets.
Kenneth Chen
· Sep 1, 2026
We coded 16 product launch video prompts to reveal approval gaps and build a source-backed launch brief that survives late changes.
Kenneth Chen
· Sep 1, 2026
We coded 16 tutorial video prompts and built an action-observation-recovery template for accurate product education and onboarding.
Kenneth Chen
· Sep 1, 2026
We coded 13 vertical AI video prompts to separate format settings from creative direction and build a safer one-screen product brief.
Kenneth Chen
· Sep 1, 2026
We coded 15 long-form AI video prompts and combined the findings with current research to build a beat table, continuity ledger, and fact map.
Kenneth Chen
· Sep 1, 2026
Visual Code keeps the structure behind AI visuals editable. Learn how it changes video accuracy, revision, rendering, and production workflows.
Kenneth Chen
· Aug 31, 2026
42 content repurposing statistics on actual use, time, formats, AI, and results, with direct sources, sample boundaries, and research caveats.
Kenneth Chen
· Aug 21, 2026
18 video marketing ROI statistics on reported returns, direct sales, investment signals, modeled sales lift, and ROAS, with source limits.
Kenneth Chen
· Aug 21, 2026What you see is your product: nothing redrawn, nothing rewritten.